Creating an
Overnight Merger Concept

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Steps

01

FEISAL chooses a fragmented & low valued industry to disrupt. FEISAL to be known as Founder.

02

FEISAL designs a world-class strategy and timeline to create additional value for ‘Overnight Merger Model’ entrants.

03

Barriers to entry are planned and executed to protect an industry disruption.

04

FEISAL plans to raise a multi-million solvency budget.

05

Databases are purchased. Planned entrants are profiled. The database is finalised and each target is approached via email/post/phone calls.

06

Briefing sessions are run regionally. Target entrants are invited to attend a 3-4hr session.

07

All events are project managed to ensure they are resourced and carefully prepared for FEISAL to deliver a high impact sale from the stage.

08

World-class presentation is built with full consideration of engaging large audiences into ‘raving Overnight Merger fans’.

09

Strict follow-up process, including 1-1 meetings in either hotels, or planned entrants’ offices. An agenda is prepared to methodically engage their interest further.

10

Targeted entrants agree to prepare for consolidation without needing to enter. A safeguarding strategy for entrants is communicated. Cheerleaders are noted for a role to play in the model.

11

FEISAL develops a unique strategy to create a community, membership and network philosophy amongst all planned entrants. Only this permits the ‘herding process’.

12

Solvency budget is agreed with planned entrants. They fully agree to fund a multi-million pound budget. The budget is used to deliver full preparation to resource consolidation documentation, tax, accounting/audit legal advice, staff, etc.

13

Headhunt executive board members. These may be owners of planned entrants or other prominent business persons.

14

Create a team of third party advisors, including and not limited to legal, accountancy, audit, brokers and corporate financiers.

15

Herd and inspire all planned entrants on a daily basis. Strong leadership skills required to develop group comfort and entrant implementation.

16

Deliver high legal and financial due diligence and ensure all planned entrants are ready to sign a bundle of consolidation documents on the same day.

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